Realme has announced ‘D’ a sub-brand of its TechLife division, which focuses on Artificial Intelligence of Things (AIoT) products. D will focus on developing and launching a variety of smart home devices. Realme will launch the sub-brand formally on May 25, where we will get to see the first few devices that the company would be selling in the country.
The company made the announcement via its Realme TechLife and Realme India Twitter handles. Realme TechLife will launch its D sub-brand globally on May 25 via a virtual-only event due to the ongoing COVID-19 pandemic.
It started with a DREAM, which led to a DISCOVERY of new DESIGN and DEVELOPMENT, to produce something DIFFERENT. The first brand in our ecosystem.
Join us for the global launch on 25th May.#realmeTechLife #BeDifferent pic.twitter.com/JadaiHfjh4— realme TechLife (@realmeTechLife) May 20, 2021
Realme has stated that with D, it is looking to collaborate with industry partners to help co-create new smart home products, which have a high user demand, uniform design language, quality and experience. Realme in turn will share its R&D, supply chain and quality assurance with its partners.
New ideas are born when you think differently. We’ve been working on @realmeTechLife‘s first brand for quite some time now and can’t wait to unveil it globally.#realmeTechLife #BeDifferent https://t.co/qPCps4g3vQ
— Madhav108MP (@MadhavSheth1) May 20, 2021
In other news, Realme has been teasing the launch of its flagship Realme GT in India for some time now. However, it is yet to announce a launch date for the same. Rumours also suggest that the company could also launch the Realme GT Neo, a toned-down version of the Realme GT, as the Realme X7 Max in India.
