Apple’s latest iPhone 13 series has led to a sales bump so far and it is expected that the tech giant might sell 80 million units in this quarter. As per a report by Apple Insider, Apple is estimated to sell more than 80 million units of the iPhone 13 series in the “current holiday quarter” which is also Apple’s first fiscal quarter for 2022.
As per a Wedbush analyst Daniel Ives, “Despite the chip shortage and Rubik’s Cube logistics that Apple (and every other technology, auto, and retail vendor) is dealing with we are seeing tremendous demand trends both in the US and China for iPhone 13 which is a positive sign that Apple could exceed selling 80 million iPhone units in the quarter with stronger Pro versions driving higher ASPs.”
According to Ives, Apple has an estimated 15 million upgraders in China alone. This is expected to be a critical region that the company can focus on in 2022. He further suggested that Apple is likely to sell up to 100 million AirPods in its holiday quarter. The latest AirPods 3 have been launched after a gap of two years.
As per the company, the demand for the iPhone 13 series supply is surpassing by almost 15 percent. This is further confirmed by the investment firm J.P. Morgan.
For the unversed, just like all other companies, Apple is also facing a global supply chain shortage. The tech giant has even cut back the iPad production by 50 percent to fulfill the needs of iPhone 13 chip and component demand. A report even suggeted that Apple will continue to struggle to meet the demand of the iPhone 13 series as it will remain out of stock till at least February 2022.
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